Save Me 4 Later Launch

11 August 2011

On August 11th Aisleyne attended the launch party for "Save Me 4 Later", held at the Swarovski Crystallized Store in Great Marlborough Street, London.

Save Me 4 Later is "a free shopping app which uses mobile phone technology to let you save any offline advertisement details" for further action.

Aisleyne joined a number of other celebrities to celebrate and publicise the launch, such as some of the cast of The Only Way is Essex including Ash's old friend Lauren Pope.

Orange reported that "Aisleyne was looking really rather demure in palazzo pants and a black bandeau top".

Aisleyne particularly enjoyed a stunning display of levitation and other mind-boggling tricks by the on-trend magician Dynamo.

She didn't stay long after the magic show, but she WAS spotted leaving the event with some party goody bags. One was marked with the Save Me 4 later logo, the other labelled "Swarovski Crystallized". Now we know that Aisleyne loves her mobile technology, and an app related to shopping sounds right up her street. But we suspect the Swarovski item MIGHT have appealed to her just a touch more .....

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